JJ Games

Buy Games. Feed the World

Fundraiser Thermometer

You can help feed starving children and families just by buying video games. JJGames.com is partnering with World Vision this holiday season to feed starving people in some of the most poverty stricken places in the world. The funds will also help provide seeds, tools, and more so they can grow their own food in the future. The fund raiser runs from December 11th 2009 to December 21st 2009.

Our goal is to raise more than $50,000!

Three Ways to Give

Buy Games On JJGames.com

5% of every purchase made on JJGames.com will be donated to World Vision. If you buy $25 worth of games, JJGames will donate $1.25. Buy $100 on the site, and we will donate $5.
Buy Games and Give

Give A Donation Directly to World Vision

Click the button below and give directly to World Vision. JJGames will match every dollar donated up to $20,000. Plus, because of government grants World Vision has, every donation is multiplied 6 times. If you give $10, $120 will go to help feed the hungry.

Give to World Vision
World Vision Logo

Bid On Nintendo World Championships Gold Charity Auction

JJGames.com is selling the "Holy Grail of Gaming" in a charity auction. 100% of the proceeds from the sale of our Nintendo World Championships Gold auction will go to World Vision. The auction ends December 21st and noon PST. Bid Today and Give

Nintendo World Championships Gold Charity Auction

About World Vision

World Vision is a Christian humanitarian organization dedicated to working with children, families, and their communities worldwide to reach their full potential by tackling the causes of poverty and injustice.

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Buy Games, Feed the World Press Release

Buying video games can help feed the hungry this holiday season. JJGames.com and World Vision team-up to raise $50,000 for fight against world hunger.

Denver, December 11th 2009 – JJGames.com and World Vision are partnering in the fight against world hunger. From December 11th to December 21st 2009, five percent of every video game purchase will be donated to World Vision food programs and 100% of all donations given on the website will be matched by JJGames, up to $20,000.

JJGames will also be donating the proceeds from a charity auction for the “Holy Grail of Gaming”, Nintendo World Championships Gold cartridge, which last sold for more than $17,000. The charity auction starts on December 11th on eBay.

Nintendo World Championships Gold is one of 26 cartridges ever made and was given away as part of a Nintendo sponsored competition in 1990. The cartridge plays on the original Nintendo and contains Super Mario Bros, Rad Racer, and Tetris but only allows six minutes to play. After the time expires players are shown a total score based upon their performance in all three games.

“Nintendo World Championships: Gold Edition has become the definition and idea of a Holy Grail.” says Nick Reichert at RacketBoy.com, a video game collecting website “Its every element seems to add to its energy, and in time, it will only become more costly and harder to acquire.”

For additional information, visit

About JJGames.com:
JJGames is an online retailer of used video games, game systems, and accessories specializing in vintage consoles like Nintendo NES, Super Nintendo, Playstation, and Game Boy.

About World Vision:
World Vision is a Christian humanitarian organization dedicated to working with children, families, and their communities worldwide to reach their full potential by tackling the causes of poverty and injustice. For more information, visit http://www.worldvision.org/

Contact: JJ Hendricks
(303) 355-1329

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Integrate Google Analytics & Website Optimizer - Works On Most Recent Analytics Code

This article isn't about video games like most of my other articles. It's for website owners and developers.

Google Website Optimizer is great for testing website changes to see how they change a conversion rate but it doesn't let you see how a change might effect average order value, total revenue, or other metrics that might be more important in deciding which page variation is the best.

By integrating Website Optimizer and Google Analytics you see exactly how each page variation performs based on more metrics and make a better decision.

This method modifies ones created by Eric Vasilik at Website Optimizer Tricks and Shawn Purtell at ROI Revolution so it will work with the newest Google Analytics code.

Code to Place Optimizer Data Into Analytics

The below code will need to be placed on your website. This code works with the newest asynchronous analytics tracking:

<script type="text/javascript">
try {
_gaq.push(['_setAccount', 'UA-XXXXXX-X']);
_gaq.push(['_setVar', 'MyExperiment-' + utmx('combination')]);
} catch(err) {}</script>

The code needs to be placed after the asynchronous snippet & after the Google Optimizer Control Script. The html will look something like this:

A bunch of <head> stuff
A bunch of <head> stuff

<!-- Google Analytics Asynchronous Snippet -->
<script type="text/javascript">

var _gaq = _gaq || [];
_gaq.push(['_setAccount', 'UA-XXXXXX-X']);

(function() {
var ga = document.createElement('script'); ga.type = 'text/javascript'; ga.async = true;
ga.src = ('https:' == document.location.protocol ? 'https://ssl' : 'http://www') + '.google-analytics.com/ga.js';
var s = document.getElementsByTagName('script')[0]; s.parentNode.insertBefore(ga, s);

<!-- End Snippet -->

<!-- Google Website Optimizer Control Script -->
function utmx_section(){}function utmx(){}
(function(){var k='XXXXXXXXXX',d=document,l=d.location,c=d.cookie;function f(n){
if(c){var i=c.indexOf(n+'=');if(i>-1){var j=c.indexOf(';',i);return c.substring(i+n.
length+1,j<0?c.length:j)}}}var x=f('__utmx'),xx=f('__utmxx'),h=l.hash;
d.write('<sc'+'ript src="'+
+new Date().valueOf()+(h?'&utmxhash='+escape(h.substr(1)):'')+
'" type="text/javascript" charset="utf-8"></sc'+'ript>')})();
<!-- End Control Script -->



<!-- GA & GO Integration Script -->
<script type="text/javascript">
try {
_gaq.push(['_setAccount', 'UA-XXXXXX-X']);
_gaq.push(['_setVar', 'MyExperiment-' + utmx('combination')]);
} catch(err) {}</script>
<!-- End Integration Script -->

A bunch of content
A bunch of content
A bunch of content

The stuff you are testing

<!-- Google Website Optimizer Tracking Script -->
<script type="text/javascript">
if(typeof(_gat)!='object')document.write('<sc'+'ript src="http'+
<script type="text/javascript">
try {
var gwoTracker=_gat._getTracker("UA-XXXXXX-XX");
<!-- End Tracking Script -->


What The Code Does and Running Reports

The code shown above will make a User Defined variable in Google Analytics (GA) named after the Optimizer combination the user saw.

Google Optimizer reports look like this:
Google Optimizer Report
Click for Larger Image

You can see a comparison of the conversion rate for each combination and a confidence interval showing how likely it is that the difference between the combinations is statistically significant.

Running a report in Google Analytics can compare the different combinations with a lot more metrics like bounce rate, total revenue, and per visit value.

To see the report in GA go to the "Visitor" link on the left, then "User Defined". As shown in the image below:
User Defined Variable Analytics

Search by "myexperiment" to remove any other User Defined variables you might have used previously and you will see a report like this:
Integrate Analytics and Optimizer Report
Click for Larger Image

Each combination will have an individual listing and you can compare total revenue, average sale, and per visit value to see which combination actually improves overall revenue instead of just conversion rates.

WARNING: The data in GA reports does not show confidence intervals like Website Optimizer reports do. You will need to run some statistical analysis on your own to make sure the differences are statistically significant.

Pages that use the Google Website Optimizer integration will not have the benefits that asynchronous tracking usually has because GWO is not optimized for asynchronous tracking yet. The pages will all work fine, but they might load a bit slower than without the integration. (Thanks to Trevor Claiborne on the Google Optimizer team for pointing this out)

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